UKNetWeb Blog

Archive for the ‘E-commerce’ Category

Engage with your customers if you want to prosper

Monday, December 1st, 2008

If you want to prosper in business during these tougher economic times then now is the time to start engaging your customers.

Customer engagement is all about engaging your customers with your company or brand and it can lead to increased order values, customer loyalty and word of mouth recommendation. (more…)

Shrinking Growth will sort the Good Developers from the Bad

Wednesday, November 26th, 2008

Ensuring you choose the right web developer to maintain or build your ecommerce website has never been more important than it is now.

With countries around the world falling into technical recessions and consumers struggling to obtain credit, ecommerce website owners need to be clever with their websites to ensure continuing growth. (more…)

VAT Change: Important Information for Website Owners

Tuesday, November 25th, 2008

As you will have heard in yesterday’s pre-budget report, VAT will be reduced from the present rate of 17.5% to 15%, from Monday 1st December until the end of next year.

In making this move there will be many website owners, particularly those with ecommerce websites, who may need to have changes made to their website to bring the new VAT rate into action. (more…)

Convert Interest into Business with Goals and Funnels

Tuesday, November 25th, 2008

You’ve spent all that time and effort promoting your business online and offline. You’re strategy is spot on and your product or service is great; however, for some reason your site is not converting interest into the levels of business you expected. (more…)

Always Look on the Bright Side of Life…

Friday, November 21st, 2008

The last few weeks has seen a barrage of negative stories dominating the news channels around the globe.

No one can argue that the outlook is a little bleak in some quarters; however, as we hope to show you, there are still some positive rays of hope out there getting lost amongst all the talk of economic downturn and recession. (more…)

It’s not how big it is – It’s what you do with it that counts

Wednesday, May 14th, 2008

Making money online is not about having the biggest site out there but giving your potential customers the very best online experience they can get.

The task of building the perfect website is an ongoing one. Continuous monitoring, tweaking and updating is the only way to ensure your site is the very best it can be.

Here are ten tips to improve your website…

1. Understand the customer - sounds simple but so many people get it wrong.

Get all your great products together with a clearly defined and communicated brand message and you’re on to a winner!

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web cart abandonment - why it happens and what you can do about it

Wednesday, May 7th, 2008

Although web cart abandonment rates are falling year on year, businesses looking to maximise their profits online still need to work hard to ensure that their customers aren’t put off making that all important purchase. In this article, Toby Parkins, Managing Director of web development company, ukneweb, outlines some ways e-commerce owners can reduce cart abandonment and drive increased sales on the web.

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The best free software, online apps and lists on the Web 2.0.

Friday, April 11th, 2008

There has never been a better time to explore the many free applications, software, online services and networks available on the web.

With many companies, organisations and individuals generating new content all the time it is worth taking the time to see how each may improve the way you do business, research or networking online.

In this post I have attempted to catalogue some of the many sources I have found useful in my role researching and advising companies at uknetweb on the possibilities presented by Web 2.0.

Some of the links refer to other list blogs cataloging the best of the web, others are my own selections and some are link to directories I found useful when browsing the web.

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www.dontclick.it - cosmetically lovely, fundamentally flawed.

Thursday, February 28th, 2008

Here at uknetweb we are all for pushing the boundaries of web development and coming up with ingenious new ways for customers to interact with businesses online. We have produced a number of European and World firsts for our clients, not driven by technical superiority but from a good understanding of how people do business online.

annoying.jpg

When we first heard about the dontclick.it project we were excited to see what it had to offer and whether this might just be the start of an entirely new way for websites to work. Driven by my passion (and if I’m honest geeky desire) to search out the best of Web 2.0 projects and emerging internet technologies I first came across dontclick.it through a random Stumble and at first site was pretty impressed.

Not wanting to stop at my own first impressions I felt it was time to let the site do the rounds of the office and see just what the designers, techies and normal polite members of society thought about a site that doesn’t need (or allow) to be clicked.

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In defence of the Web 2.0 Democracy

Monday, February 25th, 2008

I was interested to read a blog entry by Chris Wilson on Slate entitled ‘The Wisdom of the Chaperones - Digg, Wikipedia, and the myth of Web 2.0 democracy.’.

The entry looks at how sites like Wikipedia and Digg, which purport to be web democracies actually work more like an oligarchy, where a small segment of users are responsible for the majority of content and the sites general direction.

Where I find problems with Wilson’s view starts in his title. It is clear that there may be an argument to show that sites such as Digg and Wikipedia are in the control of a select bunch of users. However, these users have not been selected, appointed or employed but have risen through the ranks (so to speak) through active participation, knowledge and the support of other users.

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