UKNetWeb Blog

Marketing and advertising are often the first budgets to be cut when fears start to emerge over the state of the economy. However, as seen with Coke and Nike during the last recession, putting more into these budgets can reap massive rewards. (more…)

Already speculation is emerging that companies are switching from display advertising to more direct response forms of marketing. These forms of marketing focus on tangible return on investment (ROI) with measurable results to assess the value of each activity.

One major area to consider if you have a website, and let’s face it most of us do, is search engine optimisation (SEO). (more…)