Archive for the 'E-commerce' Category

website optimisation seminar

Website Optimisation Seminar – January 2016

Today we held our first seminar of the year at UKNetWeb. Led by Toby Parkins, the focus was on Website Optimisation and the use of heatmaps to help increase conversions. Heatmapping is a valuable tool to have in your arsenal when analysing the behaviour of visitors to your site. It is hard to be objective and successfully […]

January 15th, 2016 and filed in E-commerce, News

Heatmapping on

Heatmapping – optimise your sites usability and conversion rate

Your website is, arguably, your most valuable marketing asset these days. Much time and resources may have gone in to creating a digital presence which represents your brand and its associated services and products. An issue often faced is, however, how do you tell whether or not your potential customers are fully engaging with your […]

December 10th, 2015 and filed in E-commerce, News

Agile meeting

Agile Benefits

Why on earth should websites or web/cloud applications be developed using an Agile approach? To understand the answer it’s necessary to look at the normal development approach. Over the past few years we’ve noticed the approach is remarkably similar between producing a website and a more complex web/cloud hosted application. Both have aims and objectives […]

January 28th, 2014 and filed in Agile, Business, E-commerce

Mobile Optimised Web

Mobile Optimised Web 2013 – Time for Action

2013 is the time for Mobilie Optimised Web. Taking action and moving websites to mobile optimised platforms and designs is becoming a necessity. This presentation by Toby Parkins looks at the stats on mobile usage and how important it is to have a Mobile Optimised site. Also covered is the need to use analytics in planning your […]

February 25th, 2013 and filed in Business, Commentary, E-commerce, Technology, Web 2.0, Web Development

PRINCE2 Processes vs Agile Development Methodologies

Wildly acknowledged as the gold standard of project management the PRINCE2 has been the standard qualification across industries. It’s commonly a prerequisite for job descriptions and is recognised as being essential for keeping projects “in control” particularly in the public sector where project risk management is of high importance.

November 15th, 2010 and filed in Business, E-commerce, Technology, Web Development